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Guide topic

Local business visibility

Make accurate business facts, locations, services, and public profiles discoverable in local search.

Local SEO5 min

How to Claim Your Google Business Profile (Step by Step)

An unclaimed listing means anyone can edit your business info and you miss out on reviews, posts, and Maps visibility. Here is how to claim and verify it.

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Local SEO6 min

How to Complete Your Google Business Profile for More Local Visibility

A fully filled-out profile ranks better and earns more clicks. Here is exactly which fields to complete and how to write them.

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Local SEO7 min

How to Recover a Suspended Google Business Profile

A suspended profile disappears from Search and Maps. Here is how to find the cause, fix the violation, and file a reinstatement appeal.

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Local SEO5 min

How to Add Photos to Your Google Business Profile (and Why It Drives Calls)

Businesses with lots of quality photos get dramatically more calls and direction requests. Here is what to upload and how to keep it fresh.

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Local SEO5 min

How to Use Google Business Profile Posts to Stay Visible Locally

Posts keep your profile active, surface offers and events in local results, and signal to Google that your business is engaged. Here is how to run them.

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Local SEO7 min

How to Build Local Citations and Directory Listings

Consistent mentions of your name, address, and phone across the web are a top local ranking factor. Here is how to build and maintain them.

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Local SEO6 min

How to Fix NAP Inconsistencies Across the Web

When your name, address, or phone differs across listings, Google loses confidence and ranks you lower. Here is how to audit and fix it everywhere.

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Local SEO7 min

How to Create Location Pages That Rank in Local Search

Service-area and multi-location businesses need a dedicated page per area. Here is how to build pages that rank instead of looking like thin duplicates.

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Local SEO6 min

How to Define Service Areas for a Mobile or Service-Area Business

If you travel to customers, you need to tell Google exactly where you work. Here is how to set service areas so you rank across your whole territory.

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Local SEO8 min

How to Improve Your Local Search Visibility: The Complete Playbook

Not showing up when locals search for your service? This is the end-to-end local SEO playbook that gets you into the map pack and local results.

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